On 18 October 2016, the European Council will take a decision regarding the Comprehensive Economic and Trade Agreement (CETA). The provisional application of CETA will open the Canadian market to EU companies and enable European SMEs to bid on Canadian public procurement contracts issued on all levels of government (Federal, Provincial and Municipal). Moreover, the removal of tariff and non-tariff barriers will allow SMEs to bring their products on the Canadian market at competitive prices. In addition, CETA aims at stepping-up regulatory cooperation between Canada and the EU which will reduce significantly the administrative and financial burdens for SMEs wanting to export goods to Canada. Trade deals with third countries are important and inevitable in a globalizing economy. It is however vital that they are balanced as well as accessible to SMEs. CETA is a good example of this and has the potential to serve as a best practice example for future trade deals between the EU and third countries. ESBA calls for the European Council to support CETA and allow for a swift provisional implementation.